The traditional administration software giant Davilex needed to spread the word that they celebrated having their application ‘in the cloud’. And so went their immense users group. We developed an activation campaign with balloon flight as the clear statement of that massive change.

Campaign concept: Jill de Vries-Wilkes and Johan van den Outenaar
Art direction and design: Johan van den Outenaar
New logo design: Johan van den Outenaar
Copy
*: Johan van den Outenaar

 

*
‘De crowd naar de cloud.’
(‘The crowd to the cloud.’)

‘Online boekhouden op hoog niveau.’
(‘Online bookkeeping at high level.’)

‘Eén mening is een mening.
Duizenden een feit.’
(‘One opinion is an option.
Thousands a fact.’)

BewarenBewaren

BewarenBewaren

BewarenBewaren